a kid, I grew up loving sneakers, Lotto’s,
Fila, K-Swiss, and Nike. I rolled in
Nike’s for a long time, maybe it
was vision of being like Mike (Jordan).My
athletic dreams slowly have disappeared.
Nevertheless, my love for sneakers has
continued. I have my Tim’s and
dress shoes, but if you know me, you
know my love for my Adidas!
D.M.C. with the sneaks on.
me, the name Adidas runs right with Run-D.M.C.
and Krush Groove. Adidas was Hip-Hop’s
first real sneaker in my eyes. I know
after Krush Groove, I wanted all Run-D.M.C.’S
sweat suits and Kangol’s. Fat laces
and even no laces made Adidas hot and
fresh for a new generation of Style and
music. Adidas actually made Run-D.M.C.
the first Hip-hop acts to sign to sign
to an endorsement deal.
a personal note I got married this past
July and wore white-on- white shelltoe’s
to my reception. They looked good with
my white linen and I was stylin’.
knew that a couple of German cats Adolf
Dassler (Adi) and Rudolf Dassler (As)
would touch the hip-hop game. These founders
and brothers began to produce to their
shoes in there mothers kitchen in 1924.
With success came some ugly brotherly
love and Rudolf left his brother and
Began Puma in 1948. That's some sneaker
history for ya!
pair of Adidas special edition Top Tens.
I have matured Adidas has moved right
along with me. My Adidas provide me with
dope style and comfort. When, on
South Street, here in Philly, I always
checkout the Adidas store off of fifth
street just to see what new color schemes
and models thay have. Of course, I also
go there to plot on what I want to get
next. The prices with Adidas are right
in line with their competition. However,
as a consumer I believe they offer more,
cause every other brand looks the same
to me. Damn, I guess I am an Adidas Stalker
but please do not worry. My addiction
to Adidas is a healthy obsession.
end this with one of my favorite Adidas
rap lines: “My adidas and yes cold
on my feet.” Run-DMC 1986
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